People

Authors on this Boomer Connections Site

Des Walsh helps companies navigate the social media maze and develop their own social media roadmaps, aligned with their business objectives and company culture.

Des started blogging in 2003 to help promote his coaching business. In the process he became an evangelist for blogging, podcasting and other social media in the business sector. A former senior public sector executive, Des founded his communications consulting, training and coaching business in the late 1980s. He is founding moderator of the LinkedIn Bloggers Group, author of the e-book 7 Step Business Blog, now published also in Mandarin Chinese, and co-author of LinkedIn for Recruiting. Des is a regular speaker on blogging and social media and has addressed conferences and seminars in Australia, the USA and China. He is an Associate of China-based company CultureFish Media, which assists companies promoting their business online in China.

Toby Bloomberg’s passion is helping marketers “get” the benefits of social media marketing so it’s not a surprise that you can find Toby speaking and consulting on the topic at conferences and for organizations such as 3M, M/A/R/C, GourmetStation, American Marketing Association, PRSA, New Communications Forum, Blog World, Theraplex, Cox Communications, Purina and BlogHer. Toby’s blog Diva Marketing www.divamarketingblog.com is among the highest ranked solo written female blog on Ad Age Power 150.

Barbara Rozgonyi is the founder of CoryWest Media, LLC, a strategic social media, marketing and PR consultancy based in the Chicago area. She also publishes Wired PR Works, which is listed on Alltop, ranked in the Ad Age Power 150 and mentioned as one of the top sources for marketing content by junta42. Founder and chair of Chicago ’s Social Media Club, Barbara speaks frequently about how to get new media to work for you. WiredPRWorks @wiredprworks

Carlos R Hernandez is a Social Media Catalyst & Trainer to people desiring to be Web 2.0 savvy, but especially to Baby Boomers. Why so? In February of 2007, he elected to pursue a calling to help people. He especially identified with fellow Baby Boomers who were intimidated by emerging social media technologies.

He has been successful by working with individuals and businesses to leverage Web 2.0 technology in the sales and marketing initiatives. Carlos’ has shown fellow professionals how to develop networks and connections via LinkedIn, Facebook and Twitter in an integrated and cross-promotional manner.

Carlos made this conscious decision capitalizing on his gifts of public speaking, problem solving and teaching. His knowledge is grounded in a 28 year professional career working for Westinghouse Electric & Eaton Corporations in technical solution sales, marketing and project management. Academically, he studied Civil Engineering at Stanford University’s School of Engineering. iRM Consulting @carloshernandez